About us
org.apache.catalina.startup.Catalina.start Server startup in [2019] ms
A sign of identity. A log line, familiar to some, that says more about us than any corporate deck.
History
The name
Founded in 2019, Server Startup owes its name to the hybris (now SAP Commerce) trenches. Long hours writing code at home, on planes, in hotels, on metro 3G. Sometimes even at the office... Watching that Tomcat message appear was pure rock'n'roll. The jolt of seeing the system come up.
Server for backend specialization. We like the guts and the complex logic.
And Startup as philosophy: technology changes every year, and we change with it. We are no longer a startup, of course (then again, the Pont Neuf, New York City and the Camp Nou were not exactly built yesterday...) but we keep the nerve and excitement of day one.
The road
The project started as freelance work in 2017. In January 2019 it became a company, from Getxo. Today the work is done by senior engineers, each with twenty-plus years in production.
That same 2019 we became an official Cloudflare partner. By 2022 the house motto was “+ Calidad − Cantidad”: more judgment, less volume. Both still stand.
The cube
The cube comes from the grid of Ocado's robotic warehouse: robots on a grid where every order has to come out exact. Integrating with that platform was our step up, after years building complex e-commerce.
Our logo is born from that grid, and it is the same cube that guides you around this site.
Who answers for the work
Exactly the team it takes: every engineer contributes, no filler. They have worked together for years, the same ones start to finish.
Few clients at a time, by choice. Deep involvement, and no junior learning on your budget.
We work alongside your team. The middleware wiring your ERP to the storefront, the WAF stopping bad traffic, the dbt model that closes the day's sales. That's where you'll find us.

Daniel Sío
Senior engineer
The soul of every project. Master of ceremonies, above all when they end in karaoke. He will get you up a mountain or lift your mood. A good friend before a good engineer. And a very good one.

Ignacio Ibaseta
Senior engineer
Every project's Jiminy Cricket. Calls out every bend before you take it, which is why he always arrives first. Tireless. Fine mechanics, zero breakdowns and plenty of miles together.

Julio Argüello
Founder · integration and architecture
Say something cannot be done and he is all ears. He finds the way, with more time or less budget; half-done he cannot do. Rows all day and never misses a sunset with his crew, the one at home.
Our values
Only what we know inside out. We'd rather say no than deliver late. If a project doesn't fit what we're good at, we tell you in the first meeting.
No investors. No debt. No hurry. The company runs on its own work, which lets us pick complex projects and long relationships.
Certainty over speed. An architecture that holds today costs less than tomorrow's technical debt.
Responsibility isn't delegated. Whoever designs the system delivers it and answers for it.
Technical independence. We prescribe technology on merit, not on vendor agreements.
Backing grassroots sport
We sponsor grassroots sport. Youth teams and the 2026/27 provincial championship.

Urdaneta under-14 boys. Bizkaia provincial champions 2024/25 and runners-up 2025/26. Photo: the club on Instagram.